Amazon FBA and e-commerce logistics

Amazon FBA pallet delivery into UK fulfilment centres

We get Amazon sellers' stock into UK fulfilment centres through Palletline's Amazon-approved inbound network: booked in, labelled correctly and delivered inside the slot, so it goes straight to live instead of sitting in a rejection queue. We're the carrier sellers move to when the last one cost them money.

Why delivering through an Amazon-approved network matters

Amazon doesn't make it easy to deliver into a fulfilment centre. Every load needs a booked appointment, the right references and exact labelling, or it's turned away at the gate and your account takes the hit.

We deliver through Palletline, the pallet network selected for Amazon's inbound carrier programme, which means fixed delivery slots into Amazon sites and a process built around Amazon's rules. We book the delivery appointment in Amazon's Carrier Central for you and deliver to it, so your stock gets received instead of rejected.

To be clear about the jargon: you stay in control in Seller Central, and we're what Amazon calls a non-partnered carrier, the carrier you choose yourself rather than Amazon's own buy-rate option. You get a haulier who knows the inbound process and handles the booking, not just a truck.

How it works

1. Tell us what's shipping. Pallet count, weight, the destination fulfilment centre, and your Amazon shipment reference.

2. We collect and book it in. We collect from your supplier, unit or port, check the load is fulfilment-centre ready, and book the delivery appointment in Carrier Central.

3. We deliver and confirm. We deliver inside the booked slot and send you proof of delivery (POD). Track the consignment and pull the POD from the My Sims portal, with a two-hour delivery window on the day.

What we deliver into Amazon

We carry every inbound size, from a single pallet to a full trailer:

  • Small parcel delivery (SPD): individual boxes for smaller or mixed shipments
  • Pallet freight (less-than-truckload, LTL): part-load palletised stock, the typical FBA delivery
  • Full loads (full-truckload, FTL): a dedicated trailer when you're moving volume

Single pallets go through Palletline, the UK pallet network of 93 depots. Larger or time-critical loads go on our own liveried fleet. See our palletised distribution and road haulage services for the wider picture.

Getting your pallets fulfilment-centre ready

Amazon rejects deliveries that don't meet its rules. Here's what a compliant FBA pallet needs:

  • A standard 4-way wooden pallet, 1200 × 1000mm, in good condition (plastic pallets aren't accepted)
  • Maximum height 1.8m including the pallet (we'd keep it under 1.7m to be safe), up to around 1,000kg
  • Transparent shrink wrap, so labels stay visible (Amazon rejects opaque or coloured wrap)
  • An FNSKU (Amazon's per-product barcode) on every unit
  • An FBA box ID label on each carton, flat on a side
  • Correct box content information filed in Seller Central. Wrong or missing box content is a frequent cause of chargebacks, so we'll sanity-check the physical labelling at collection and flag anything that looks off.

Not sure your stock is ready? Tell us what you're sending and we'll check it before collection.

Hazardous and ADR goods into Amazon

Selling batteries, aerosols, cleaning products or anything classed as dangerous goods? Most FBA carriers won't touch it. We've been ADR (the regulations for carrying dangerous goods by road) specialists since 1973, with ADR-qualified drivers and the Hazchem network behind every load.

If you're approved under Amazon's Dangerous Goods (Hazmat) programme and shipping to a fulfilment centre that accepts it, we can carry your hazardous stock there, fully compliant on the road by a carrier that handles this every day. It's a genuine gap: almost no FBA carrier offers it. See our hazardous and ADR logistics page for the full detail.

European fulfilment centres

Selling on Amazon across Europe? We run daily routes across all European countries and can deliver your stock into European fulfilment centres in markets including Germany, France, Italy and Spain, with our in-house customs team handling the paperwork so it isn't held at the border. One carrier for your UK and European FBA freight. See our European road freight and customs clearance services.

If Amazon rejects a pallet

It shouldn't happen if the load is prepared properly, but if Amazon refuses a delivery we don't leave you stranded. We get documented proof of the refusal and the reason, return your stock to you, and give you what you need to raise a case with Seller Support. No guesswork, no lost pallets.

Prep and freight under one roof

We're not only a carrier. From our 22,000 sq ft warehouse near Manchester we offer pick and pack, stock control and storage, so you can hold stock with us and feed it into Amazon as you need it. Storage, prep and delivery handled by one team, with a dedicated contact who knows your account. See our warehousing and 3PL service.

Why sellers move to Sims

  • We deliver through Palletline's Amazon-approved inbound network and book the FC appointment for you
  • Hazardous and ADR e-commerce stock handled, not refused
  • UK and European fulfilment centres, one carrier
  • A dedicated contact, not a call centre
  • Own fleet, Palletline network and live tracking with POD
  • 53 years' experience, members of BIFA and the RHA, FORS accredited and ISO 9001 certified

We know we're not the cheapest pallet broker. We're the one whose deliveries get received, so you stop paying Amazon for someone else's mistakes.

At a glance

53 years’

Experience, ADR specialists since 1973

93

UK Palletline depots

22,000 sq ft

Warehouse near Manchester

Two-hour

Delivery window on the day, with live tracking and POD

From fines to growth

The team at Sims have helped to streamline our Amazon business. Previously, we had huge issues leading into fines and failed deliveries. Since Sims took over our deliveries into Amazon, we have successfully grown and have the confidence to increase business without the worry of poor delivery services. Dealing with the team at Sims is a pleasure, they are like an extension of our business.

Tom Hough Amazon seller

Explore the service behind your FBA freight

Warehousing and 3PL

Pick and pack, stock control and storage near Manchester, feed stock into Amazon as you need it.

Palletised distribution

Single FBA pallets next-day through Palletline, the UK pallet network of 93 depots.

European road freight

Stock into European fulfilment centres on daily routes across all European countries.

Customs clearance

In-house declarations so European FBA stock isn’t held at the border.

Questions, answered

How do I send a pallet to a UK Amazon fulfilment centre?

Send us your pallet count, weight and the destination fulfilment centre, along with your Amazon shipment reference. We collect, book the delivery appointment in Carrier Central, deliver to the slot and send you proof of delivery.

What’s the difference between a partnered and non-partnered carrier?

A partnered carrier uses Amazon's own negotiated rates, booked through Seller Central. A non-partnered carrier is one you choose yourself, like Sims. You create the shipment and set the delivery window, and we handle the freight and the delivery appointment into the fulfilment centre.

Who books the delivery appointment, me or you?

We do. You create your inbound shipment in Seller Central, which generates the shipment and box content information. We book the delivery appointment in Amazon's Carrier Central and deliver to it.

What if Amazon rejects my pallet?

We get documented proof of the refusal and the reason, return your stock so you can correct it and reship, and give you what you need to raise a case with Seller Support.

What are Amazon’s pallet requirements?

A 4-way 1200 × 1000mm wooden pallet in good condition, under 1.8m including the pallet, up to around 1,000kg, in transparent shrink wrap, with an FNSKU on every unit and an FBA box ID label on each carton.

Can you deliver hazardous goods into Amazon?

Yes, if you're approved under Amazon's Dangerous Goods programme and shipping to a fulfilment centre that accepts it. We're ADR specialists and members of the Hazchem network, so we can carry dangerous goods most FBA carriers refuse.

Can you deliver to European fulfilment centres?

Yes. We run daily routes across all European countries and handle the customs paperwork, delivering into European fulfilment centres in markets including Germany, France, Italy and Spain.

Which fulfilment centres do you deliver to?

UK fulfilment centres nationwide, including Manchester (MAN sites), Birmingham (BHX1) and Luton (LTN4). Tell us your destination and we'll confirm.

How do you reduce Amazon chargebacks and late fees?

Most carrier-side fees come from late, unbooked or non-compliant deliveries. We book the appointment, deliver inside the slot and check the labelling at collection, which removes the causes we can control.

Get your FBA stock in without the rejections

Tell us what you’re shipping and we’ll get it into Amazon the right way.